What does a Community Manager do?
What does a community manager do? Spoiler: it’s quite a bit more than ‘just’ social media!
In our Community Management 101 series on YouTube we give you a high level overview on what a community manager does, and how they help you be more successful!
Ubisoft near bankruptcy?
Ubisoft’s outlook for 2025 is not a positive one. With a few articles suggesting it might be nearing bankruptcy even.
As a former employee, I see 5 factors that in combination lead to today’s issues.
How long should a full priced AAA game be?
What is the player expectation of a full priced AAA title, when it comes to play time?
We use Sergei Vasiuk’s linkedin post to help us a little data point to map the player expectation in terms of play time.
Why is Community Management Important?
What makes community management so important in today’s world of marketing?
Find out in our latest deep dive blog post!
Test Phase Nomenclature & Player Expectations
The naming of your test phase can have a significant impact on the player expectation and the data you're going to gather to answer your research questions.
What is the difference between an Alpha, a Beta, or a Technical Test?
Find out here!
What is Sentiment?
What is sentiment? Why does it matter and how can it impact your game?
Find out as we explore 2 case studies in our YouTube series Community Management 101.
Why competitor games matter more than you might think
Other games have a rather greater impact on your game than you might think. It’s not just their game, it’s also everything surrounding it that defines the community dynamics for yours.
Why gamers and web3 are complicated
Web3 and gamers are having a difficult relationship, ever wondered what the fundamental behavioural reasons are why that might be?